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The Popularity of Digital Magazines

It was only the physical magazine known before. Popular today are digital magazines in our world that is becoming more and more paperless. Before, when you were waiting in the doctor’s office, riding a plane or any circumstance when you need to wait for something, the glossy magazines kept us from becoming bored. This present age has made print publications somewhat a thing of the past. You can now find many companies including a digital edition to their products and some have gone completely digital.

Today with the increasing price of printing, many companies have shifted to producing digital magazines. Unless publishers move their media to digital format, they will have a difficult time surviving. There is great expense in printing, paper, and distribution and not so many people are buying magazines these days. The magazines that people have loved to read before are now available online in digital format. These digital magazines cost a lot less for subscription because there are less costs for the publisher.

For some people, glossy magazines are still better than digital ones. Laptops, tablets, and cell phones are not being used to make reading magazines more comfortable. E-booksare now being offered by major companies today that have also developed their own brand of reader devices.

If we compare digital magazines to glossy ones, we find more benefits and features that readers can find. Technology has allowed more functionality to digital magazines that companies are producing. Technology have transformed digital magazines today making them more interactive, and with plenty of hyperlinks that lead to related articles and which also includes other components like movie clips, music, audio downloads, animation and TV commercials. This reading experience Is very much different from reading a regular glossy and the added features make it more attractive to people.

It is now very difficult for physical magazine publishers to stay in business. Many publishing business, while knowing that digital media is the way to go, find it difficult to convert because of the cost of converting to digital media and how it will affect their company and their sales. The main concern now of these businesses is to find out if going digital will help them sustain their business. Business do not find it very simple to convert from print to digital media. There are many factors involved in conversion. The whole magazine design has to be converted to keep its attraction. The digital magazine should be easy to read and easy to navigate and will have the same content as their printed magazines including its ads and popular articles. All this can be done today using software. These tools are user friendly. Print magazines may not really die at all, but it will definitely digital magazines that will be there for a long time.

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